# Changelog
Source: https://docs.heyoz.com/changelog/overview

New features, updates, and fixes in HeyOz.

<Update label="October 14, 2026">
  ## **What's New**

  ***October 14, 2026***

  Two big model upgrades lead this release. **GPT Image 2.5** is live, with sharper detail and faster renders. Packaging text stays readable and fabric texture holds up at full size. **Seedance 2.5** joins it, building a longer scene in a single pass so you stop stitching short clips together. Motion carries real weight and camera moves stay smooth from first frame to last. **Seedance 2.0** is still in the lineup for quick, shorter clips.

  Templates are new too. Start from an ad that already works, drop your product in, and the layout, pacing, and hook come with it. No blank canvas, no rebuilding the same ad for every SKU. The **Content Studio** also picked up a stack of new engines: GPT-6 Astra, MiniMax H3 and H3 Max, Muse Image, Runway Gen-4.5, Wan 3.0, and Luma Ray 3.2. Every one is covered by your plan. H3 Max is built for volume, Muse Image edits the part you point at and leaves the rest alone, and H3 handles text, images, video, and audio in one context.

  ### Improvements

  On the improvements side, renders start sooner and finish quicker at peak hours. Brand DNA now pulls more of your colors, fonts, and copy on the first scan of a product URL. The Assets library is searchable by product, format, or date, and your last twenty creations load on the first screen. Characters hold their face, outfit, and lighting across a full set of ads.

  Publishing got steadier as well. Scheduled posts to TikTok, Instagram, and YouTube retry on their own if a platform times out, so you stop finding empty slots the next morning. And credit tracking is clearer now, showing what each generation costs before you run it and what is left after.
</Update>


# How to Add a Product in HeyOz
Source: https://docs.heyoz.com/features/adding-a-new-product

Before you can generate ads, HeyOz needs to know what you are selling. Adding a product stores your images and details in one place so every ad you create pulls from the same source. This takes about a minute.

**Step 1: Open the Products Page**

Sign in to HeyOz. In the left sidebar, look under Strategy and select Products. This page holds every product you have added so far.

**Step 2: Start a New Product**

Select the plus Product button in the top right corner of the page. A new product form opens.

**Step 3: Add Your Product Images**

Upload your product images from your computer, or paste a link to a folder where the images are stored. Clear images on a plain background give you the best results. Add more than one angle if you have them.

**Step 4: Fill In Your Product Details**

Enter the product name and a short description. This is the information HeyOz uses to write ad copy and build scenes around your product, so keep it accurate.

**Step 5: Save the Product**

Select Save. Your product now appears in the Products list and is ready to use in the Ad Studio.

**Tips**

* Use images with even lighting and no busy background. The cleaner the source image, the cleaner the ad.
* Add several angles of the same product. More angles give the model more to work with across different ad formats.
* Keep the product name the same as the one on your store page so your ads and your listings match.
* You can come back and edit a product at any time. Changes apply to new ads, not to ads you already generated.

<br />


# How to Set Up Your Brand DNA
Source: https://docs.heyoz.com/features/brand-dna



Brand DNA is where HeyOz stores everything it knows about your brand. Every ad you generate reads from it. The more complete it is, the closer your ads land to the way your brand actually looks and sounds. Setup takes a few minutes and you only do it once.

**Step 1: Open Brand DNA**

In the left sidebar, find the STRATEGY section and click Brand DNA. The page opens on the Brand Info tab. Four tabs run across the top: Brand Info, Visual Identity, Voice and Tone, and Target Audience (ICPs). Work through them from left to right.

**Step 2: Enter your brand name**

Type the name exactly as your customers see it on your packaging, your store, and your social profiles. HeyOz uses this name in ad copy, so spelling and capitalization matter.

**Step 3: Write your brand description**

Describe what you sell, who you sell it to, and what makes your product different from the cheaper version of it. Two or three sentences is enough. Name your materials, your patented features, and your subscription or delivery model if you have one. Skip the slogans. Concrete details give the ad generator something real to work with.

**Step 4: Add your website**

Paste the full URL of your store, including the https\:// prefix. This gives HeyOz a live source for your products and visuals.

**Step 5: Choose your brand type**

Open the Brand Type dropdown and pick the option that matches how you sell. E-Commerce is the right choice if you sell physical products through an online store.

**Step 6: Tag your brand categories**

Click + Add under Brand category and select every category your products belong to. You can add more than one. Fashion and Clothing alongside Online Marketplace is a normal pairing for a DTC apparel brand. Click the X on any tag to remove it.

**Step 7: Set your languages and regions**

Click + Add under Language and Region and select the language you sell in, then every country you ship to or advertise in. Each entry has a dropdown arrow for adjusting the selection. Add every market you serve. HeyOz uses this list to match your ads to local audiences.

**Step 8: List your unique selling points**

Click + Add and write one selling point per line. Keep each one to a single sentence and make it specific. "Singapore patented pocket design for extra support and space" beats "high quality underwear." Cover your patented features, your materials, your subscription service, and your guarantee. Five strong points work better than ten vague ones.

**Step 9: Move through the remaining tabs**

\[Visual Identity steps pending]<br />\[Voice and Tone steps pending]<br />\[Target Audience (ICPs) steps pending]

**Tips**

* The banner at the top of the page is there for a reason. Every ad you make reads from Brand DNA, so update it whenever you launch a product line, enter a new market, or change your positioning.
* Write your description and selling points the way you would explain the product to a friend, not the way you would write a press release. Plain language produces better ads.
* Add regions you plan to enter, not just the ones you already sell in. It saves a return trip when you launch there.
* If your ads come back sounding generic, the fix is almost always a thin Brand DNA. Go back and add detail.


# How to Connect Your Social Accounts in HeyOz
Source: https://docs.heyoz.com/features/connect-social-media-accounts

Connecting an account lets you publish finished ads straight from HeyOz instead of downloading a file and uploading it somewhere else. You only have to do this once per account. It takes under a minute.

**Step 1: Open the Accounts Page**

Sign in to HeyOz. In the left sidebar, look under Publish and select Accounts. This page lists every social account you have connected.

**Step 2: Start a New Connection**

Select the Connect button in the top right corner of the page. A list of available platforms opens.

**Step 3: Choose Your Platform**

Pick the platform you want to connect. Instagram, TikTok, and YouTube are all supported.

**Step 4: Sign In and Approve Access**

A window opens on the platform you selected. Sign in to that account and approve the permissions HeyOz asks for. These permissions let HeyOz post on your behalf and nothing more. The window closes on its own once the connection is made.

**Step 5: Confirm the Connection**

Your account now appears on the Accounts page with its handle and profile picture. The account is ready to use. Repeat these steps for every account you want to publish to.

**Tips**

* Connect an Instagram Business or Creator account rather than a personal one. Personal accounts do not allow posting from outside apps.
* Sign in to the correct account in your browser first. If you are already signed in to a different account, the connection window will grab that one instead.
* You can connect more than one account per platform. Useful if you run several brands or manage clients.
* If a connection stops working, remove the account from this page and connect it again. Platforms expire access tokens on their own schedule.
* Connecting an account does not publish anything. You still choose what goes out and when.


# Content Studio
Source: https://docs.heyoz.com/features/content-studio

Content Studio is the HeyOz workspace where you create ad and marketing content from a prompt, product link, or uploaded assets. You pick a format such as Realistic Actor Video, Video Generator, or Image Ads, then generate, review, and export or publish from the same place.

<img alt="Screenshot 2026 09 28T231122 692" />

### HeyOz Features

**Brand DNA** Stores your brand information, visual rules, tone of voice, and ideal customer profile in one place. Every piece of content you generate pulls from it, so your output sounds and looks like your brand on the first try.

**Image Creator** Generates on-brand images from a text prompt or a product photo. Useful when you need fresh visuals fast without booking a photographer or digging through stock libraries.

**Static Ads** Turns your product and offer into ready-to-run image ads sized for paid placements. You get a full set of ad variations to test without opening a design tool.

**Product With Actor** Puts a realistic AI actor on camera holding, applying, or demonstrating your actual product. Gives you the human presence that drives conversions without casting, scheduling, or talent fees.

**Character Library** A collection of AI characters you can pick as the face of your content. Choose one and reuse it across campaigns so your audience starts recognizing a consistent presence.

**Carousel Creator** Builds multi-frame carousel ads where each slide carries part of your message. Ideal for walking a buyer through features, benefits, or a before and after in a single post.

**Template Library (Image)** A library of proven image ad layouts you can drop your product into. Start from a format that already works instead of designing an ad from a blank canvas.

**Product Reshoot** Takes an existing product photo and regenerates it in a new setting, lighting, or style. A fast way to refresh tired product imagery without shipping samples to a studio.

**Clothing Try-On** Shows your garment worn on an AI model so buyers can see fit, drape, and styling. Cuts return rates by giving shoppers a clearer picture before they buy.

**Voice Over Ad** Pairs your product visuals with a generated voiceover in the tone and accent you choose. Adds narration to your ads without booking a voice actor or recording session.

**Video Generator** Creates a finished video from a product image or a written scene description. Handles the full clip so you skip filming, editing, and rendering entirely.

**ASMR** Produces slow, sensory videos of your product being tapped, traced, or handled up close. This format holds attention on TikTok and YouTube far longer than a standard product clip.

**Template Library (Video)** A set of pre-built video ad structures you can apply to your own product. Pick a format that has already performed and let the system fill in your assets.

**Clone a Video Ad** Recreates the structure of a video ad that is already working using your product and messaging. Lets you borrow a proven creative approach instead of guessing at a new one.

**Viral Meme Stadium Celebration** Generates the stadium celebration meme format with your product placed inside the scene. Built for organic reach on feeds where meme formats travel faster than polished ads.

**Text to Video** Turns a written prompt into a complete video with no image or asset needed. The fastest path from an idea to something you can post.

**Oz Agent** Reads your product URL and handles the creative process for you, from brand extraction to finished content. Useful when you want output without picking every setting yourself.

**Multi-Shot Video** Builds a video made of several connected scenes instead of one continuous clip. Gives you room to tell a full story with a hook, a demo, and a close.


# Meet Oz Agent
Source: https://docs.heyoz.com/hey-oz-agent



# How to Use Oz Agent

Ozr turns your ideas into finished visuals. Type what you want, add a reference image, and let HeyOz generate the output. This guide walks you through each step.

**Step 1: Open the Content Studio**

Log in to your HeyOz account and open the Content Studio from the main dashboard. This is where all of your content creation happens. Give the page a moment to load your workspace.

**Step 2: Write Your Prompt**

Find the empty prompt box and type what you want to create. Describe the scene, the product, the mood, and any details that matter to you. The clearer your prompt, the closer the output will match your vision. Short, specific sentences work better than long, vague ones.

**Step 3: Add a Reference Image**

Upload your own image or select one from your Asset Library. A reference image gives HeyOz a visual anchor and produces more accurate output. Use a clean product photo or a style reference that matches the look you want.

**Step 4: Submit and Wait for the Response**

Press Enter to send your prompt. Wait a few seconds while HeyOz processes your request and generates the result. The output appears on screen once it finishes.

**Step 5: Refine With Follow-Up Prompts**

Review the output. If it needs work, type another prompt to adjust it. Change the lighting, swap the background, tweak the framing, or push the style in a new direction. Keep refining with follow-up prompts until the result matches what you had in mind.

## Tips

* Be specific in your first prompt. Name the product, the setting, and the tone you want.
* Upload a high-quality reference image for the sharpest, most accurate output.
* Make one change per follow-up prompt so you can see exactly what each edit does.
* Save reference images to your Asset Library so they are ready for your next project.
* Give the system a few seconds to respond before sending another prompt.


# How to Track a Competitor in HeyOz
Source: https://docs.heyoz.com/how-to-track-a-competitor-in-hey-oz



Competitor tracking shows you the ads your competitors are running right now, collected in one place. Use it to see which hooks are working in your category before you spend money finding out yourself. Setup takes about a minute per competitor.

**Step 1: Open the Competitors Page**

Sign in to HeyOz. In the left sidebar, look under Strategy and select Competitors.

**Step 2: Find Your Competitors**

HeyOz suggests competitors for you based on your brand and product category. Review the list. You can also search for a specific brand by name if the one you want is not there.

**Step 3: Start Tracking**

Pick a competitor from the list and select Start Tracking. HeyOz begins collecting the ads that brand is running.

**Step 4: Review Their Ads**

Open the competitor to see their ads in one feed. Look at the hooks they lead with, the formats they run, and the products they push hardest.

**Step 5: Add More Competitors**

Repeat these steps for every brand you want to watch. Tracking several competitors at once shows you the patterns your whole category is following, not just one brand's approach.

**Tips**

* Track direct competitors first. Brands selling the same product to the same buyer give you the most useful signal.
* Look for ads a competitor has been running for a long time. A brand does not keep paying for an ad that is not working.
* Watch what repeats across several competitors. If three brands in your category all lead with the same angle, that angle is converting.
* Use what you find as a starting point, not a template. Take the structure, then build your own version in the Ad Studio.


# Clothing Try-on
Source: https://docs.heyoz.com/image-formats/clothing-try-on



See any product worn on a model without a photoshoot. Upload a clothing item, pick an avatar and scene, and generate a realistic try-on image in minutes.

### Step 1: Open Clothing Try-On

From the Home screen, go to the **Create Ads** section and select **Clothing Try-On**. This opens the Try-On Studio, the virtual fitting room where you build your image.

### Step 2: Add Your Outfit

Click the **Outfit** tile to upload the clothing item you want to feature. This is the product that will appear on your model.

### Step 3: Choose an Avatar

Click the **Avatar** tile to pick the model who will wear your product. Select a face and look that fits your brand and audience.

### Step 4: Describe the Styling

In the text box, describe how you want the shot to look. Mention the pose, the setting, the wardrobe details, and the lighting. For example: styled with gold jewelry and a leather jacket, windswept hair, golden hour light.

### Step 5: Set Pose and Scene (Optional)

Use the **Pose** and **Scene** buttons below the text box to fine-tune the model’s position and background. Open the settings icon next to them for more adjustment options.

### Step 6: Generate Your Image

Click **Generate** to create your try-on image. The system produces your result in a few moments. Your recent images appear in the **Recents** row for quick access.

### Step 7: Review and Export

Open your finished image to see the full result and details, including the model and aspect ratio. From here you can:

* **Download** the image to use anywhere.
* **Recreate** it to generate a fresh version.
* **Turn to Video** to animate the image into a short clip.

### Tips

* Clear, detailed styling prompts produce sharper, more on-brand results.
* Keep your product image clean and well-lit before uploading for the best try-on quality.
* Generate a few versions with different poses or scenes to compare before you publish.


# Image Generator
Source: https://docs.heyoz.com/image-formats/image-creator

The Image Generator turns a written description into a finished image. You control the shape, the quality, and how many versions you get back. This walkthrough produces a square 1:1 image, which is the safest size because it fits every social feed without cropping. The whole process takes about a minute.

**Step 1: Open the Image Generator**

From Home, scroll down to the GENERATE section. You will see three cards: Image Generator, Video Generator, and AI Character. Hover over the Image Generator card and click Try. The Image Generator workspace opens with the prompt bar at the bottom of the screen.

**Step 2: Set the aspect ratio to Square**

Click Aspect Ratio in the toolbar under the prompt bar. A list opens with four presets:

* Story / Reel 9:16 for Instagram, TikTok, and Snapchat
* Feed Post 4:5 for Instagram and Facebook feeds
* Square 1:1 which works in any feed
* Landscape / YouTube 16:9 for YouTube and websites

Select Square 1:1. A checkmark appears next to it and the toolbar updates to show 1:1. Click More at the bottom of the list if you need a size that is not shown.

**Step 3: Set the quality to High**

Click Quality in the toolbar. You can choose Low, Medium, High, Extra High, or Max. Select High. This gives you sharp detail and clean edges without pushing render time up more than you need. Move to Extra High or Max only when the image is going into a print asset or a large format placement.

**Step 4: Choose how many variations you want**

Click Variations and pick the number of images you want back from one prompt. The default is 1. Raising the number gives you several different takes on the same description, which saves you from rewriting the prompt to explore a different look. Each variation uses credits, so start with one or two while you test your wording.

**Step 5: Write your prompt**

Click the prompt bar where it says "Describe the scene you imagine" and type what you want to see. Be specific about the subject, the setting, and the mood. A prompt like "create an image of my product on the beach" is enough to get started. The more detail you give about lighting, angle, and background, the closer the first result lands.

**Step 6: Check your model**

The model card sits to the left of the Generate button and shows the model currently selected, such as GPT Image 2.5 Flare. Click the card if you want to switch to a different image model before you run the prompt.

**Step 7: Click Generate**

Click the orange Generate button. The number next to the button shows how many credits the run will cost. A confirmation appears reading "Images generation started successfully" and a placeholder tile labeled Generating shows up in the workspace above.

**Step 8: Wait for the image to finish**

The tile fills in as the image renders. Larger quality settings and higher variation counts take longer. You do not need to stay on the page while it works.

**Step 9: Review your image**

Once the tile finishes, hover over it to bring up the controls. You get a download icon, a copy icon, and a Use button. Click Use to send the image straight into your next step or project without downloading it first.

**Step 10: Open the full view for more options**

Click the image to open the full view. The side panel shows your original prompt and the generation details, including the model, the aspect ratio, and the creation date. From here you can:

* Click Turn to Video to animate the image
* Click Recreate to run the same prompt again for a fresh result
* Click Download to save the file
* Click the heart icon to save it to your favorites

**Tips**

* Square 1:1 is the most flexible size you can pick. One square image works on Instagram, Facebook, LinkedIn, and a product page without a single crop.
* Write prompts the way you would brief a photographer. Name the product, the location, the time of day, and the mood. Vague prompts produce generic images.
* Run two variations on your first attempt. Comparing two results tells you faster whether your prompt is working than running one image three times.
* Fill in your Brand DNA before you generate. The generator reads from it, so a complete brand profile produces images that already match your look.
* Use Recreate rather than retyping when you like the direction but want a different take.


# Product Reshoot
Source: https://docs.heyoz.com/image-formats/product-reshoot



Change the setting, lighting, or angle of any product shot without a new photoshoot. Upload your product, describe the scene, and generate a studio-grade image in seconds.

### Step 1: Open Product Reshoot

From the Home screen, go to the **Create Ads** section and select **Product Reshoot**. This opens the Photoshoot Studio, where you rebuild your product shot from scratch.

### Step 2: Add Your Product

Click the **Product** tile to upload the product you want to reshoot. This is the item that will appear in your new scene.

### Step 3: Describe the Shot

In the text box, describe the setting and feel you want. Mention the surface, the mood, and the lighting. For example: on a marble surface in morning light.

### Step 4: Set Background and Lighting (Optional)

Use the **Background** and **Lighting** buttons below the text box to fine-tune the scene and how it is lit. Open the settings icon next to them for more adjustment options.

### Step 5: Generate Your Image

Click **Generate** to create your reshoot. The system produces your result in a few seconds. Your recent images appear in the **Recents** row for quick access.

### Step 6: Review and Export

Open your finished image to see the full result and details, including the model, aspect ratio, and the scene tags applied. From here you can:

* **Download** the image to use anywhere.
* **Recreate** it to generate a fresh version.
* **Turn to Video** to animate the image into a short clip.

### Tips

* Clear, specific shot descriptions produce sharper, more on-brand results.
* Upload a clean, well-lit product image for the best reshoot quality.
* Generate a few versions with different backgrounds or lighting to compare before you publish.


# Static Ads
Source: https://docs.heyoz.com/image-formats/static-ads

Static Ads lets you generate finished ad creative for your products without a photoshoot, a designer, or a template file. You describe the ad you want, point it at a product, and it returns visuals you can run. It suits anyone running paid social or marketplace listings. Use it for product posters, promotional banners, offer and bundle ads, lifestyle scenes, and studio-style product shots sized for Instagram, Facebook, TikTok, and your own storefront.

### How to Get There

From the Home page, scroll down to CREATE ADS and click "Static Ad."

You can also open "Ad Studio" from the left menu under CREATION and pick Static Ads from the format list.

Before you start, check the brand selector at the top of the left menu. Everything you generate pulls from the brand shown there, so switch brands first if you manage more than one account.

### Step 1: Select Your Product

Two slots sit to the right of the prompt bar: PRODUCT and TEMPLATE.

Click the "+" on PRODUCT and choose the product this ad is for. The list pulls from the products HeyOz built during onboarding, which you can review or edit under "Products" in the left menu.

Selecting a product hands the ad your real product images, name, description, and benefits, so the output uses your actual packaging and labels instead of a generic stand-in.

If the product you want is not listed, add it under Products first, then come back.

### Step 2: Add a Template (Optional)

Click the "+" on TEMPLATE to build your ad on top of an existing layout.

Templates are ad structures that already work. The layout, text placement, and composition stay fixed while your product and copy swap in. Browse the full set under "Templates" in the left menu.

Skip this step if you want the model to compose the ad from scratch.

### Step 3: Describe Your Ad

Click into the "Describe your ad" field and write what you want. The more specific you are, the less you will have to regenerate.

Worth naming in your prompt:

* The setting (studio backdrop, beach, city street, flat lay)
* Lighting and mood (hard shadow, soft daylight, neon)
* The headline or offer text you want printed on the creative
* Typography style (bold condensed caps, handwritten script)
* Colors that match your brand

A few prompts that work well:

* "3 for \$33 bundle offer, three pairs of patterned socks on dark sand, bold red headline across the top, sunset light."
* "Studio product poster on a seamless grey backdrop, hard directional light, large white sans-serif headline reading SHOP THE DROP."
* "Lifestyle shot of the product on a kitchen counter, morning window light, soft shadows, small price badge in the bottom corner."

Use the "+" button to the left of the field to attach a reference image if you have one in mind.

### Step 4: Set Your Ad Goals

Click "Ad Goals" below the prompt field to tell the model what the ad has to do. The goal shapes the layout, the copy angle, and how prominent the product is.

The options include:

* Drive Sales: direct, offer-led creative built around a clear action
* Stop the Scroll: high-contrast, attention-first ads for cold audiences
* Transformation: before-and-after framing that shows the result
* Feature Spotlight: calls out one specific feature or benefit
* Product Hero: clean, premium presentation with the product front and center

You can pick more than one. Each goal produces its own set of ads, so three goals at two variations each returns six ads in one run.

### Step 5: Choose Your Image Model

The model selector sits below the prompt field. "GPT Image 2.5 Flare" is the default, and it handles sharper detail and faster generation than earlier versions.

Click it to switch. Different models suit different jobs: some hold text and typography more reliably, others are stronger on photographic realism. If your first batch renders the headline badly, switching models is usually the fastest fix.

### Step 6: Adjust the Advanced Settings

Click the sliders icon next to Ad Goals to open the rest of the controls before you generate. This is where you set:

* Aspect ratio: match it to the placement. 1:1 for Instagram feed, 4:5 for feed ads that take up more vertical space, 9:16 for Stories, Reels, and TikTok, 16:9 for banners and covers.
* Variations: how many versions to generate per goal.
* Output quality: higher settings cost more credits per image and take longer to render.

Leave these alone for a quick first pass. The defaults work for most ads.

### Step 7: Generate and Review

Click "Generate." The number beside the sparkle icon on the button is the credit cost for the run, so check it first if you are watching your balance.

Finished ads appear under "Recents" on the Static Ads screen. Click "See more" to open the full set.

Everything you generate is saved to "Assets" in the left menu, so you can pull an ad back later or feed it into another format without regenerating it.

From there you can download the ad, run the same prompt against a different goal, or use the result as the reference for a new version.

### Tips for Better Results

* Name the offer, not just the product. "3 for \$33 bundle" gives the model a layout to build around. "Nice sock ad" does not.
* Write the headline yourself. If you want exact words on the creative, put them in quotes in your prompt. Left alone, the model writes its own copy.
* Generate in batches, then cut. Two or three variations per goal gives you something to compare. One rarely lands on the first try.
* Fix your product data first. The ad is only as accurate as the product profile behind it. A thin description under Products produces thin ads.
* Keep on-image text short. Headlines under six words render cleanly. Long copy comes out garbled.
* Save what works. Once an ad performs, reuse its layout from Templates for your next product.


# Template Library (Image)
Source: https://docs.heyoz.com/image-formats/template-library



# How to Create Image Ads from Templates

The Templates section gives you ready-made image ad layouts across every product category. Pick a template, add your product, set your options, and HeyOz generates the finished ad. This guide walks you through each step.

**Step 1: Open the Content Studio**

Log in to your HeyOz account and open the Content Studio from the main dashboard. This is where every content project starts.

**Step 2: Scroll to Templates**

Scroll down the page until you reach the Templates section. This is your library of pre-built ad layouts.

**Step 3: Click on Images**

Click on Images to filter the library down to image ad templates only.

**Step 4: Browse the Categories**

Look through the available categories. You will find templates covering everything from fashion to health and beauty. Find the category that matches your product.

**Step 5: Pick a Template**

Select the template you want to use. This becomes the base layout for your ad, so pick one that fits the look you are going for.

**Step 6: Add Your Product**

Select your product from your Brand Assets or upload a new one. This keeps your actual product at the center of the ad.

**Step 7: Click Continue**

Click Continue to move to the next step.

**Step 8: Add Your Images**

Add a lifestyle image and a product image. The lifestyle image sets the scene. The product image shows the item itself. If you would rather skip the manual work, click Auto Analyze and Fill and let HeyOz pull the images for you.

**Step 9: Click Continue**

Click Continue once your images are in place.

**Step 10: Select Your Dimensions**

Choose the dimension that matches your publishing platform. Pick the size built for the feed you are posting to so your ad displays correctly.

**Step 11: Refine With More Details**

Add extra details to sharpen the output. Describe the lighting, the mood, the background, or anything else that matters. More specific input gives you a closer match to what you had in mind.

**Step 12: Select Your Model**

Pick your model from Pro, Standard, and Ultra. Your choice affects the quality and detail of the final image.

**Step 13: Set Your Number of Variations**

Pick how many ad variations you want. Generating several at once gives you options to test against each other.

**Step 14: Create Your Ad**

Click Create Ad and wait a minute or two while HeyOz builds your images. Your finished result appears once it finishes.

## Tips

* Use Auto Analyze and Fill when you are moving fast. It pulls your lifestyle and product images for you.
* Upload a high-resolution product photo. Clean source images give you sharper, more accurate ads.
* Match your dimensions to the platform before you generate. Resizing after the fact costs you quality.
* Generate multiple variations on your first run. Testing three versions beats guessing at one.
* Add specific details in the refinement step. Name the lighting, the setting, and the mood rather than describing them loosely.


# HeyOz Onboarding Flow
Source: https://docs.heyoz.com/index



This guide walks you through everything from your first visit to your first published-ready piece of content. HeyOz sets up your brand automatically during sign-up, then hands you the tools to create.

<img alt="Screenshot 2026 10 06T231357 472" />

## Step-by-Step Guide

By the end of this guide, you will have an account, a connected brand, and your first video or ad ready to go.

### Part 1: Setting Up Your Account

**Step 1: Enter Your Website URL**

Start by entering your website address. HeyOz scans your site to learn about your brand. This scan pulls your logo, colors, product images, and messaging so you do not have to enter any of it by hand.

**Step 2: Tell Us How You Heard About Us**

Select where you first found HeyOz. This is a quick question that helps the team understand how new users arrive.

**Step 3: Choose What You Want to Achieve**

Pick your main goal for using HeyOz. Your answer shapes the kind of content the platform suggests for you later.

**Step 4: Define Your Goals**

Add more detail about what you want to get out of HeyOz. The clearer you are here, the better the platform can match content formats to your needs.

**Step 5: Watch the Animation Showcase**

HeyOz shows a short preview of what the platform can create. This gives you a feel for the output quality before you start building.

**Step 6: Review Your Brand Identity**

HeyOz presents the brand details it pulled from your website scan. This may include your brand name, industry, tone of voice, tagline, core messaging, and audience positioning. Review each field and edit anything that needs adjustment. Accurate brand details here mean more accurate content later. When everything looks correct, click Continue.

**Step 7: Review Your Brand Visuals**

HeyOz displays the visual assets it found during the scan. These become your Media Library, the pool of images your content draws from. Review what was pulled, remove anything off-brand, and keep the assets you want to use.

**Step 8: See How Ads Are Made**

HeyOz walks you through a quick preview of the ad-making process. This shows you what to expect once you reach the Content Studio.

**Step 9: Choose Your Plan**

Select a plan on the subscribe page. Your plan sets your content limits and unlocks the formats you can use.

**Step 10: You Are In**

Your account is ready. HeyOz drops you into your dashboard, set up with your brand identity and visuals already in place.

### Part 2: Creating Your First Content

**Step 11: Add Your First Product**

Open the New Product page and paste your product link, then click Analyze. HeyOz scans the page and pulls in your product images, descriptions, and brand colors. Review what it found, edit anything that needs fixing, and save. This product becomes the anchor for every ad and video you create.

**Step 12: Open the Content Studio**

Open the Content Studio from your dashboard. This is the hub where every format lives. Browse the grid to see what you can make, from realistic actor videos to static ads to carousels.

**Step 13: Pick a Format and Create**

Choose a format that fits your goal. Realistic Actor Video and the Template Library are the fastest ways to a finished piece. Select your product, add your details or script, and generate. Your content is ready to review in minutes.

**Step 14: Connect Your Publishing Accounts**

Click Publish to open the dropdown, then select Accounts. Click the + Connect button in the top right corner and link your TikTok, Instagram, or YouTube account. Connecting early means you can post the moment your content is ready.

**Step 15: Publish or Schedule**

Publish your content directly, or open the scheduler to line it up for later. Pick a date, click + Add Content, and choose what to post. HeyOz handles the posting for you.

## Tips

* Let the website scan do the heavy lifting. Review what HeyOz pulls instead of entering brand details by hand, and only edit what looks wrong.
* Add at least one product before you open the Content Studio. Every format works better when it has a real product to build around.
* Start with Realistic Actor Video or a template for your first piece. These give you a finished result fast and help you learn the flow.
* Connect your social accounts during setup, not after. Having them ready lets you publish without leaving HeyOz.
* Keep your brand identity and visuals updated as your brand changes. Accurate inputs keep every piece of content on-brand.


# Clone a Video Ad
Source: https://docs.heyoz.com/video-formats/clone-a-video-ad



## **How to Clone a Video Ad With HeyOz**

Found a winning ad you want to recreate for your own brand? HeyOz lets you clone the structure, pacing, and style of any video ad and rebuild it with your product in a few clicks.

**Step 1: Open the Content Studio**

Log in to HeyOz and select Content Studio from the left sidebar.

**Step 2: Select Clone a Video Ad**

Scroll to the Ad Studio section on the home screen. Find Clone a Video Ad among the recommended formats and click it to begin.

**Step 3: Add Your Reference Video**

Describe how you want to submits the ad you want to clone, for example a video upload or a link paste. Add once confirmed.

**Step 4: Add Your Product**

Describe how you want to swap in your own product, image, or brand assets. Add once confirmed.

**Step 5: Review and Generate**

Update any settings you want to adjust before generating, such as voice, avatar, or format. Add once confirmed.

**Step 6: Export and Publish**

Preview your cloned ad in the creations panel. Publish directly to TikTok, Instagram, or YouTube, or download it to use anywhere else.


# Image Editor
Source: https://docs.heyoz.com/video-formats/image-editor



The Image Editor lets you refine any image you have created in HeyOz. Add another image, layer visuals, drop in text and shapes, make changes with AI, then export or post the finished result.

# How to Use the Image Editor

The Image Editor is where you polish an image after it is generated. You can restack layers, add text and shapes, blend in other images, and let AI handle bigger changes, all in one place. This guide walks you through each step.

**Step 1: Open Your Image**

From your Content Studio or Media Library, click the image you want to work on. The image opens in a detail view with an Actions panel on the right.

**Step 2: Open the Image Editor**

In the Actions panel, click Open Image Editor. Your image loads into the editing canvas, ready to change.

**Step 3: Add Another Image**

Click Add Image to bring in a second visual. Pull one from your library, upload a new file, or use a previous creation. Use this to combine a product shot with a background, a logo, or any other asset.

**Step 4: Layer Your Images**

Arrange your images into layers on the canvas. Drag any layer forward or back to control what sits on top. Layering keeps your product in front while backgrounds and accents stay behind it.

**Step 5: Add Text**

Click Add Text to place a headline, caption, or call to action on the image. Type your copy, then set the font, size, and color to match your brand.

**Step 6: Add Shapes**

Click Add Shape to drop in shapes such as boxes, banners, or badges. Add as many as you need to frame text, highlight a rating, or build a clean layout. Resize and reposition each one on the canvas.

**Step 7: Edit With AI**

Use Edit With AI for changes you do not want to make by hand. Describe what you want, such as swapping the background or removing an object, and AI applies the change to your image. Clear prompts produce closer results.

**Step 8: Export Your Image**

When the image looks right, click Export to save it. Your finished image downloads in full quality, ready to use anywhere.

**Step 9: Post Your Image**

To publish straight from HeyOz, click Post. Choose your connected account, add your caption, and send it live or schedule it for later.

### Tips

* Set your layer order first. Lock in what sits front and back before you add text or shapes, so nothing gets buried.
* Keep text short and high in contrast. A few strong words read better than a full sentence crowded onto the image.
* Use shapes to guide the eye. A simple box or banner behind your text makes a call to action stand out.
* Write a specific AI prompt. Name the exact change you want rather than describing it loosely.
* Connect your social account before you post. Having it linked lets you publish without leaving the editor.


# Realistic Actor Videos
Source: https://docs.heyoz.com/video-formats/realistic-actor-videos

Realistic Actor Video pairs an AI character with your script and voice to produce a finished talking video. Pick your character, set the voice, add your script, and HeyOz generates the clip. 

# How to Create a Realistic Actor Video With an AI Character

This guide walks you through each step.

**Step 1: Open the Content Studio**

Log in to your HeyOz account and open the Content Studio from the main dashboard. This is where every content project starts.

**Step 2: Go to AI Character**

Scroll down the page and click on AI Character. This opens the full character library.

**Step 3: Pick Your AI Character**

Browse the range of AI characters and select the one that fits your brand. This is the face your audience will see on screen.

**Step 4: Set the Actor Voice**

Edit the actor's voice or keep the one already assigned. Either option works, so pick the voice that matches the tone you want.

**Step 5: Choose Your Format**

Click Choose a Format and select Realistic Actor Video. This opens the setup flow for talking actor content.

**Step 6: Open Variations**

Click on Variations to see your options, then click Continue.

**Step 7: Pick a Voice for Your Actor**

Choose the voice your actor will use for this video. Preview a few before you commit.

**Step 8: Add Your Script and Voice Settings**

Write your script for the actor to deliver. Add expressions and pauses where you want them to land, then update your voice settings to shape the delivery. Short, clear lines work best.

**Step 9: Generate Your Audio**

Click Generate Audio. HeyOz turns your script and settings into the finished voiceover. Listen back, then click Continue.

**Step 10: Pick Your Video Mode**

Choose your video mode. Full Actor puts your character on screen alone. Picture in Picture places your actor alongside other content in the frame.

**Step 11: Create Your Video**

Click Create Video and wait a few moments while HeyOz builds your clip. Your finished video appears once it is ready.

## Tips

* Keep your script lines short. Clean, direct sentences give you sharper delivery.
* Use expressions and pauses deliberately. A well-placed pause does more for pacing than a longer script.
* Listen to your generated audio before moving on. Fixing the voiceover first saves you a full video regeneration.
* Pick Picture in Picture when you want your product visible alongside your actor. Pick Full Actor when the message carries the video.
* Save your character and voice pairing so your next video starts faster.<br />


# Templates (Video)
Source: https://docs.heyoz.com/video-formats/template-library



The Templates section gives you ready-made video layouts you can build on in a few guided steps. Pick a template, add your product, work through the setup, and HeyOz generates the video.

# How to Create a Video from Templates

This guide walks you through each step.

**Step 1: Open the Content Studio**

Log in to your HeyOz account and open the Content Studio from the main dashboard.

**Step 2: Go to Templates**

Scroll down to the Templates section or click Templates from the left sidebar.

**Step 3: Switch to Video Templates**

Click Video in the top right corner. This filters the library down to video templates only.

**Step 4: Pick a Template**

Browse the range of ready-made templates and pick the one that fits your product. You will find options like 3D Animated, UGC, and ASMR.

**Step 5: Add Your Product**

Select your product or add a new one, then click Continue. This keeps your actual product at the center of the video.

**Step 6: Choose Your Product Photo**

Pick a product photo or add a new one, then click Continue. A clean, well-lit image gives you a sharper result.

**Step 7: Select Your Pain Points**

Choose your pain points from the options listed, or write your own. These shape the message the video is built around.

**Step 8: Click Continue**

Click Continue to move to the next step.

**Step 9: Add Features to Personify**

Add the features you want the video to bring to life. If there are none to add, skip this step.

**Step 10: Move to the Run Page**

Click Looks Good, Go to Run Page to start the process.

**Step 11: Generate Your Script**

Click Generate Script to start step one. Review the draft once it appears.

**Step 12: Animate Your Frames**

Click Animate Frames to start step two. Wait a few minutes while HeyOz builds your final output.

**Step 13: Open the Editor**

Once your video is done, click Open Editor to tweak any frame that needs adjusting.

**Step 14: Export Your Video**

Export your finished video once you are happy with it.

## Tips

* Match your template to your product. A 3D Animated build reads very differently from a UGC or ASMR one, so pick the style that fits your campaign.
* Use a high-resolution product photo. Sharp input gives you a sharper final video.
* Write your own pain points if the presets do not fit your buyer. Specific pain points produce a sharper message.
* Review the script before you animate the frames. Fixing the words first saves you a full regeneration.
* Use the editor to fix single frames rather than regenerating the whole video


# Video Editor
Source: https://docs.heyoz.com/video-formats/video-editor



The Video Editor lets you finish any video you have created in HeyOz. Add media and past creations, layer in text and subtitles, generate music and sound effects, set your ratio, then export or post the result.

# How to Use the Video Editor

The Video Editor is where you turn a raw clip into a finished piece. You can bring in more footage, add text and captions, build a soundtrack, trim and adjust the video, and set it up for any platform, all in one place. This guide walks you through each step.

**Step 1: Open Your Video**

From your Content Studio or Media Library, click the video you want to work on. The video opens with the editing tools around the canvas.

**Step 2: Open the Video Editor**

Click Open Video Editor to load your video onto the timeline, ready to change.

**Step 3: Add Media and Creations**

Click Add Media to bring in more footage. Pull clips and images from your library, upload new files, or drop in another creation you have already made. Use this to build a sequence instead of a single shot.

**Step 4: Add Text**

Click Add Text to place titles, captions, or callouts on your video. Choose from the different text styles, then set the font, size, color, and timing so each line appears when you want it.

**Step 5: Add Subtitles**

Click Add Subtitles to caption your video. HeyOz turns the spoken words into on-screen text so your video still lands when it plays on mute.

**Step 6: Add Animated Subtitles**

For more energy, switch on Animated Subtitles. Your captions appear word by word in sync with the audio, which keeps viewers watching and holds attention through the clip.

**Step 7: Add Music**

Click Add Music to score your video. Pick a track from the built-in library, or create your own by typing a single prompt that describes the mood you want.

**Step 8: Add Sound Effects**

Click Add Sound Effects to layer in extra audio. Generate the effect you need, then place it on the timeline to punch up a moment or a transition.

**Step 9: Edit Your Video**

Trim, split, and reorder your clips on the timeline. Cut the parts you do not need and arrange the rest so the video flows the way you want.

**Step 10: Set Your Ratio**

Choose the aspect ratio for where the video will run. Pick Portrait for TikTok, Reels, and Shorts, Landscape for YouTube, or Square for feed posts.

**Step 11: Export Your Video**

When the video looks and sounds right, click Export to save it. Your finished video downloads in full quality, ready to use anywhere.

**Step 12: Post to Socials**

To publish straight from HeyOz, click Post. Choose your connected account, add your caption, and send it live or schedule it for later.

### Tips

* Lay down your footage first. Build the sequence on the timeline before you add text, captions, or sound, so everything lines up.
* Turn on animated subtitles for social. Most people watch on mute, and word-by-word captions keep them with you.
* Match your music to the mood. Use a short, clear prompt such as "upbeat and energetic" when you create a track from a prompt.
* Keep sound effects light. A few well-placed effects add polish, while too many pull focus from your message.
* Set your ratio before you export. Portrait suits TikTok and Reels, landscape suits YouTube, and square suits a feed post.


# Video Generator
Source: https://docs.heyoz.com/video-formats/video-generator

The Video Generator lets you create videos from a text prompt, a reference image, or both. You describe what you want to happen, pick a model, and HeyOz generates the video. It works for product showcases, brand storytelling, ads, and any content where motion adds something that a static image can't.

# How to Use the Video Generator

The Video Generator turns an image or a line of text into a finished video. Pick your model, add your inputs, and HeyOz handles the rest. This guide walks you through each step.

**Step 1: Open the Content Studio**

Log in to your HeyOz account and open the Content Studio from the main dashboard.

**Step 2: Go to the Video Generator**

Scroll down the page until you reach the Video Generator section.

**Step 3: Choose Your Starting Point**

Decide how you want to build your video. Start from an image if you have a visual you want to bring to life. Start from text if you want to describe the video from scratch.

**Step 4: Select Your Model**

Pick the video model you want to use. Each model handles motion and visual style differently, so choose the one that fits the look you are after.

**Step 5: Add Your Inputs**

Add your prompt, your product, your images, or your avatar. Describe the scene, the movement, and the mood you want. Specific prompts produce tighter results.

**Step 6: Generate Your Video**

Click Generate Video and wait about a minute while HeyOz renders your clip. Your finished video appears once it is ready.

## Tips

* Write a specific prompt. Name the setting, the lighting, and the camera movement rather than describing them loosely.
* Use a clean product image when starting from an image. Sharp input gives you sharp output.
* Try more than one model on the same prompt. The difference in motion and style is easy to see side by side.
* Keep your first prompt focused on one clear idea. You can build on it once you see the first result.
* Save your product images to your Brand Assets so your next video starts faster.