Image Creator - HeyOz Docs

How to Get There

From your dashboard, click “Content Studio” in the left menu. On the “What will you create?” screen, select “Image Creator.”

Step 1: Upload a Reference Image (Optional)

The first field asks you to upload an image to reference in your prompt. This step is optional — skip it if you’re working from a text prompt alone. If you want to include one, click “Select Image.” You can pick from your Media Library (which already contains assets pulled from your website) or upload a new file directly. You can add up to 14 images as references. When you combine images with a text prompt, HeyOz uses your visuals to preserve specific details like logos, labels, or product appearance while applying the style from your prompt.

Step 2: Write Your Prompt

In the second field, describe the image you want to generate. Be specific. Mention the style, mood, camera angle, lighting, background, and what the image is for. A few examples of prompts that work well:

“Studio-lit matte-black ceramic mug on polished concrete, 45-degree angle, soft shadow.”
“Photorealistic close-up portrait with 85mm lens, golden-hour lighting.”
“Da Vinci style anatomical sketch of a dissected Monarch butterfly. Detailed drawings of the head, wings, and legs on textured parchment with notes in English.”
“Kawaii red panda sticker with transparent background, bold outlines.”

The Documentation panel on the right side of the screen shows prompt examples organized by use case, worth checking if you’re not sure where to start. When your prompt is ready, click “Continue.”

Step 3: Add Product Details (Optional)

On the next screen, you’ll see a “Use Product Information” toggle. Turn this on if you want HeyOz to factor in your product’s name, description, and other saved details when generating the image. When enabled, your product information will appear below the toggle so you can review it before moving on. Click “Continue” when ready.

Step 4: Select the Output Dimensions

Choose the aspect ratio for your image. The available options are: 1:1, 2:3, 3:2, 3:4, 4:3, 4:5, 5:4, 9:16, 16:9, 21:9 Pick the one that fits where you’re planning to use the image. Square works for Instagram feed posts, 9:16 for Stories and TikTok, 16:9 for YouTube thumbnails or banners, and so on. Click “Continue.”

Step 5: Choose Quality and Number of Variations

Model Quality: Choose between two options.

“Pro” produces the highest quality output.
“Standard” is faster and more token-efficient, good for quick drafts or testing ideas.

Variations: Set how many images you want generated, up to a maximum of 5. The token cost shown on the “Create Images” button updates based on your quality selection and the number of variations. When you’re happy with the settings, click “Create Images.”

Step 6: Review Your Generated Images

HeyOz will redirect you to My Creations, where you’ll see a “Images generation started successfully” notification. The image will appear in your creations list, initially showing a processing status. Once it’s done, click on the image to open the preview panel. From here you can:

Open it in the Image Editor to make further edits
Redo the creation if you want a fresh generation
Animate the creation
Translate the ad
Post it directly to your connected social accounts
Download it to your device
Delete it if needed

Tips for Better Results

Be specific. Vague prompts produce generic results. Describe materials, lighting, camera angles, and any text or logo placement you need.
Give context. Tell the model what the image is for. “For a summer campaign Instagram ad” shapes the output differently than “for a product listing.”
Iterate. Small changes to your prompt often make a noticeable difference. Adjust one thing at a time rather than rewriting everything.
Build complex scenes in parts. Describe the foreground first, then the subject, then the background.

Protect key details. If something must stay unchanged (a logo, a face, a product label), say so explicitly in the prompt.