# Video Effects

The **Video Effects Format** in HeyOz lets you create eye-catching, trend-driven videos for your product or brand using AI-powered visual effects. These formats are designed to stand out on social media and include popular styles like **Product 360**, **Miniature**, **Wireframe**, **Fluid Drip**, and more — all without complex editing or production setups.

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#### Workflow

1. **Select the Format**
   * In **Content Studio**, go to **Video Formats** and select **Video Effects**.
2. **Choose an Effect**
   * Browse through the available effects such as:
     * Product 360
     * Miniature
     * Wireframe
     * Fluid Drip
   * Select the effect that best fits your campaign or product category.
3. **Select a Template / Environment**
   * Choose a background or environment template for your final video.
   * Click **See All** to explore a variety of environments optimized for different products and aesthetics.
4. **Upload Product Image**
   * Upload your product image or select one from the **Assets Library**.
   * You can also edit the image using AI tools (background removal, enhancement, resizing) before proceeding.
5. **Review Instructions**
   * HeyOz provides optimized default instructions for each effect.
   * You can keep them as-is or edit them if you want a specific visual outcome.
6. **Generate Preview**
   * Click **Generate Preview** to see how your product will appear inside the selected environment or effect.
   * This step helps you confirm positioning, scale, and overall look before final generation.
7. **Optional: Enable Voice Over**
   * Toggle **Voice Over** if you want AI-generated narration.
   * Select a voice from the library.
8. **Optional: Use Product Information**
   * Toggle **Use Product Information** to allow HeyOz to incorporate your product details into the audio or visual storytelling.
9. **Set Video Settings**
   * Choose **orientation** (portrait, landscape, square).
   * Select **resolution** (e.g., 720p, 1080p).
10. **Generate Video**
    * Click **Generate** to create the final video.
    * The video appears in the editor once generation is complete.

#### Editing & Export

* Fine-tune visuals, text overlays, transitions, and audio in the **Video Editor**.
* Preview your video in real time.
* **Download** the final video or **publish directly** to your connected social platforms.

#### Key Features

* Multiple trendy video effects in one place.
* AI-optimized instructions for each effect.
* Preview before final generation.
* Optional voice over with product-aware narration.
* Social-ready formats and resolutions.

#### Use Cases

* Scroll-stopping product ads for Instagram, TikTok, and YouTube Shorts.
* Interactive product showcases for eCommerce.
* Creative brand storytelling using visual metaphors.
* Campaign visuals for launches and promotions.